• The Benefits of Self-Publishing

    Thinking about self-publishing?

    LEOBROWN1If you want to tell your story and share it with the world as soon as possible, we recommend self-publishing. It allows indie authors to create books that look just as good as anything on a book store shelf. Furthermore, it gives them the freedom to write their stories without having to write for whatever happens to be “hot” at the moment.

    Self-publishing means that you get to write your story, your way, without regard for what’s selling in the marketplace. Don’t get us wrong: we want you to be successful. But unlike traditional publishers, we have the luxury of helping you 1.) identify your audience, and 2.) figure out how to connect with your readers ahead of time. In fact, it’s never too early to start promoting your book, even if it’s just at the very early stages.

    In self-publishing, there’s an understanding that there is a market for every book. The trick is to know your audience, then use social media properly to develop relationships with them. Of course, you can combine these new technology efforts with good, old-fashioned, in-person events, like book fairs. Or you can join organizations like Toastmasters, to become a more effective speaker. Then, you can speak at local engagements and book signings. People love to support and meet authors who live in or near their town.

    The key with self-publishing is to find a good self-publishing company. One that offers a full range of services to meet your goals. If you’ve already written a full manuscript, your self-publishing company can help with:

    • Editing
    • Formatting
    • ISBN Assignment
    • Library of Congress Control Number
    • Professional, Customized Cover Design
    • Book Description/Back Cover Content
    Writestream author Cherry Tigris.

    Writestream author Cherry Tigris.

    If you need help with writing or want someone to write the book for you as a ghostwriter, a good self-publishing company will also provide those services.

    Is there an investment involved?

    When hiring the professional services of a self-publishing company, there will be costs.

    The upsides?

    You will end up with a polished, professional product. Your book will look as good or better than a book produced by a traditional publisher. And with the right self-publishing company, you will keep 100% ownership of your book and 100% of the royalties. You can go directly to your audience. You cut out the middle man. And if your book is a vehicle to either enhance or expand your career, it can open many new doors for you.

    But to us, the biggest benefit is the feeling of exhilaration you will experience when you hold your book in your hands for the first time.

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